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INDIA'S COFFEE INDUSTRY |
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Significant
increase both in production and exports notwithstanding, the
international coffee market has been experiencing continuous fall in the
commodity since the beginning of the current year (2007). The composite
indicator prices, according to the Internatioal Coffee Organization's
market report, has dropped to US cents 99.30 per LB in April, 2007 from
US cents 105.81 per LB in January this year. Production of coffee during
first six months of the coffee year 2006-07 stood at 9.29 million
bags in March 2007 signifying an increase of 15 percent from 8.07
million bags recorded during comparable period of CY 2005-06. Exports in the
first 6 months of coffee year 2006/07 (Oct-06 to Mar-07) were up over
18 percent from the same period last year - totalling 48.49
million bags compared to 40.98 million bags. Arabica exports
in the 6-month period went up by over 13 percent from 27.39
million bags to 31.07 million bags, whereas Robusta
exports increased by over 28% from 13.59 million bags to 17.41
million bags.
According
to ICO Executive Director Néstor Osorio,there are only
a few measures that could directly address the supply-demand balance. On
the supply side – in view of the political and technical difficulties of
supply-management schemes – two policies were possible: (a) to create
awareness – best achieved through the ICO – in national and
international bodies of the danger of embarking on any projects or
programmes which would further increase supply; and (b) working to
increase the benefits accruing from value-added products rather than
traditional bulk commodity exports. The greatest potential for restoring
balance, he pointed out, lay in promoting market development measures to
increase demand. These should include: (a) support for the ICO
Quality-Improvement Programme as a means of improving consumer
appreciation of coffee as well as having an associated effect of removing
some sub-standard coffees from the supply side of the world coffee
equation; (b) action to increase consumption in coffee-producing countries
themselves, which should have a number of positive effects such as
providing an alternative market outlet, increasing producer awareness of
consumer preferences, stimulation of small and medium enterprises, etc.,
as well as acting to increase demand; (c) action to enhance knowledge and
appreciation of coffee in large emerging markets, such as Russia and
China, following the successful ICO campaigns in the 1990s; and protecting
consumption levels in traditional markets through quality maintenance,
development of niche markets and dissemination of positive information on
the health benefits of coffee consumption.
According to latest ICO monthly report, world consumption in 2006 is estimated at 117.93 mn bags compared with 116.06 mn bags. While ICO member countries' domestic consumption in 2006 is estimated at little over 31 mn bags, the importing countries consumption is estimated at 86.84 mn bags. European Community's co nsumption is higher at 38.97 mn bags compared with 85.75 mn bags in 2005. India accounts for about 4.5 percent of world coffee production and the industry provides employment to 6 lakh people. Among the coffee growing states, Karnataka accounts for 70 percent of country's total coffee production followed by Kerala (22 percent) and Tamil Nadu (7 percent). Europe accounts for about 70 percent of India's total coffee exports. Of this again, 70 percent is shipped via Suez Canal. Major Indian coffee importing countries include Italy, Germany, Russian federation, Spain, Belgium, Slovenia, US, Japan, Greece, Netherlands and France.
Opening Stocks of Coffee in Exporting Countries
India's state wise Coffee
Production
Updated on May 16, 2007 Overview
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